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Google Tunes Into TV |
 Google Tunes into TV
Google Video Enables Users to Search TV Content
From PBS, the NBA, Fox
News, C-SPAN, and Others
MOUNTAIN VIEW, Calif.--Jan. 25, 2005--Google Inc. (Nasdaq:GOOG) today
announced the availability of Google Video, a new service that enables
users to search the content of television programs from leading TV
content providers including PBS, the NBA, Fox News, and C-SPAN, among
others. This announcement demonstrates Google's commitment to creating
innovative technologies that provide access to a greater diversity of
the world's information.
"What Google did for the web, Google Video aims to do for television,"
said Larry Page, Google co-founder and president of Products. "This
preview release demonstrates how searching television can work today.
Users can search the content of TV programs for anything, see relevant
thumbnails, and discover where and when to watch matching television
programs. We are working with content owners to improve this service by
providing additional enhancements such as playback."
The Google Video beta
(http://www.google.com/video) enables users to
search across the closed captioning content of a growing number of TV
programs that Google began indexing in December, 2004. Entering a query
such as (iPod) will return a list of relevant television programs with
still images and text excerpts from the exact point in the program
where the search phrase was spoken. Google Video offers these
additional search features:
* Preview page: Displays up to five still video images and five
short text segments from the closed captioning of each program.
* Upcoming episodes: Shows when the program will be aired next.
* Search within the show: Enables searching for specific words
within a given program.
* Program details: Offers program and episode information including
channel, date and time.
* Change location: Finds the next time and channel where a program
will air locally according to zip code.
For television channels and content producers, Google Video can
increase viewership by providing Google users with information on
future airings of relevant programs.
"For more than three decades PBS and local PBS stations have pioneered
the use of state-of-the-art technology to use media to inform, engage,
entertain, and educate the American public," said Pat Mitchell,
President and CEO of PBS. "Today we are proud to join with Google, a
company that continues to achieve new levels of technical innovation
with the launch of Google Video, a new service that increases the reach
and impact of PBS content."
"NBA fans are tech savvy early adopters," said NBA Commissioner David
Stern. "With our partnership with Google on the pioneering Google Video
service, we enhance our ability to meet the needs of NBA fans,
delivering to them content and information in a new and innovative
way."
This early-stage release of Google Video does not include Google
AdWords advertising or playback options. For more information, please
visit http://www.google.com/video.
About Google Inc.
Google is a global technology leader focused on improving the way
people connect with information. Google's innovations in web search and
advertising have made its website a top Internet destination and its
brand one of the most recognized in the world. Google maintains the
world's largest online index of websites and other content, and Google
makes this information freely available to anyone with an Internet
connection. Google's automated search technology helps people obtain
nearly instant access to relevant information from it vast online
index. For more information, visit http://www.google.com.
sourece google letter
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| Posted on Tuesday, January 25 @ 06:51:25 PST by Ace |
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